IT’S 3am at my present position on the world map, perched 40,000 feet somewhere above the Indian sub-continent. And I am sipping on Moroccan mint tea, replete with real mint leaves served on the side, and chewing on a sweet, sticky baklava. While the rest of the cabin still slumbers, I am dining at my own leisure, courtesy of Etihad Airways “Dine Anytime” menu. There’s about two hours left to go on this 14-hour flight from Australia, but this particular journey feels neither long, nor a haul. For I have the great fortune of flying in Etihad’s next-generation Business Studios. And yes, they are as sweet as the baklava upon which I am feasting.
I have boarded the B787 aircraft in Brisbane the previous night, bound for Abu Dhabi and am greeted with mystical Middle Eastern music. Inside, it’s part gentleman’s club, part plush Arabian tent with soft lighting and gold trimmings. The seats, said to provide 20 per cent more space than the airline’s current Business Class seat, are designed in a 1-2-1 forward and backwards “dovetail” configuration. With sliding screens between seats, it feels more private jet than commercial airline.
The Studio features its own steady, large solid table, ideal on which to work inflight, but unlike some other airlines, there is no free Wi-Fi. Depending on your point-of-view, this could be an enforced digital detox, or you can pay a nominal fee to stay connected. For those who wish to relax, there’s an 18-inch touch-screen TV. For those who wish to work, there’s power sockets and USB ports at every seat.
What sets this airline apart from many others is its superior service. At the Business Traveller Middle East Awards 2018, Etihad Airways was named “Airline with the Best Economy Class”; “Airline with the Best Frequent Flyer Programme” and “Airline with the Best First Class”, and it’s easy to see why. Hot towels are not clumsily handed to you with tongs, but served on individual silver platters, before you are presented with a glass of signature champagne – Piper-Heidsieck Cuvee Brut. International newspapers are delivered and from the “Dine Anytime” menu you can select from the likes of a steak sandwich, lamb and rosemary pie or a Gruyere cheese frittata. There is also a diverse a-la-carte menu from which to choose, boasting western and Middle Eastern starters such Arabic mezze; mains of chicken kasba and basmati rice cooked with Gulf spices; and deserts of chocolate lava cake served warm with pistachio anglaise. Sip on a New Zealand sauvignon blanc or South African chenin blanc, or for red lovers, a Barossa Valley shiraz or Chilean maipo. The beer selection includes Stella Artois and Peroni.
Sated, rummage through your Business Class amenity kit to apply your Scaramouche + Fandango facial moisturiser and lip balm, before donning a plush, large eye mask and ear plugs. The airline has collaborated on its amenity kits with luxury travel brand LUXE City Guides which are inspired by five cities on the Etihad network – Abu Dhabi, New York, Melbourne, Rome and Bangkok. There’s even a city guide in each kit, but it’s a slightly curious addition to be given a Rome city guide when you are flying to Abu Dhabi.
The seats recline to 6-foot, 8-inch fully flat-beds and the pillows are plump and a decent size, adorned in all the colours of the desert to which you are flying with browns, tans, ochres and golds. The doona has a gorgeous plush underside. All of this ensures you’ll arrive at the other end as fresh as possible. And I do. In the rare event you don’t, there’s even an Arrivals Lounge at Abu Dhabi Airport where staff will press your clothes while you shower and shave.
Leaving Abu Dhabi is even more spectacular, as this is their signature airline. At Abu Dhabi Airport, First and Business Class guests have their own private entrance and there’s even free porters to assist you with your bags, as well as private check-in. Both First and eligible Business Class guests also have access to a free chauffeur service within the UAE and upon arrival at the airport, both classes boast day spas in their lounges. While First Class guests can enjoy a complimentary spa treatment, Business Class guests pay a nominal fee for a treatment such as a Jet Lag massage, which is a welcome addition before a long flight.
2018 has been declared the Year of Zayed, celebrating 100 years since the birth of Sheikh Zayed, the Founding Father of the UAE. And Etihad is devoted to honouring Zayed’s core values of respect; wisdom; sustainability; and human development. The airline is offering complimentary cargo flights to UAE charities, bringing aid and relief to people in need around the world in a bid to spread Zayed’s humanitarian message. At the same time, 1000 selected guests from around the world are being invited to experience Abu Dhabi’s cultural attractions; and Etihad is also collaborating on the Abu Dhabi Birdathon, a race which celebrate’s Zayed’s passion for conservation. Etihad is also renaming its training buildings the Zayed Campus and launching Young Aviators in a bid to inspire the next generation in the UAE. If you can judge a country by its flagship carrier, then Abu Dhabi is in great shape indeed.
The Global Goddess flew to Abu Dhabi as a guest of Etihad Airlines in one of their world-class Business Studios http://www.etihad.com/en-au/
She stayed as a guest of Abu Dhabi Tourism https://visitabudhabi.ae/au-en/default.aspx